Francine Davis news

Pure Gym has launched in the US under the brand Pure Fitness, with the first three locations having opened in the Washington DC area as ... More

Pure Gym will take its US expansion 'step by step' – but views the market as having huge potential for growth. Speaking exclusively to HCM, ... More

PureGym has become the latest fitness operator to deploy a digital offering in a bid to increase visibility and engage with non-members during the COVID-19 ... More

Budget operator, Pure Gym, has revealed it’s trialling a franchise offering to grow the brand globally. Speaking at the Fit Summit in Singapore today (5 ... More

PureGym has revealed it has a number of new concepts in its development pipeline, as part of plans to diversify its offer. Speaking exclusively to ... More

Pure Gym has announced its latest big brand partnership as the UK’s largest gym chain seeks to expand its presence in the growing wearable tech ... More

Pure Gym has ramped up its reach beyond the four-walls of the gym through two new partnerships with unusual triathlon and running events. The UK’s ... More

Pure Gym has made a significant push into the corporate wellness market through a new partnership with private medical insurer AXA PPP healthcare. Under the ... More

Pure Gym has given itself a solid launchpad for its expected summer IPO, reporting significant growth across the business in its 2015 financial results. The ... More

Pure Gym has announced that it will partner the UK’s biggest mass participation running series “Great Run” – the latest example of a gym teaming ... More