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Aufguss news

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The Global Wellness Summit (GWS) has unveiled its 2025 Future of Wellness Trends report, outlining 10 trends that will shape the US$6.3 trillion global wellness ... More
As wellness consumers' fascination with sauna bathing reaches new heights, Italy’s luxury hospitality sector has tapped into this trend with dedicated sauna retreats. From 20-27 ... More
Urban wellness brand Othership has opened its first US location in New York City’s Flatiron District, marking the first of two planned outposts in the ... More
A new destination spa is set to open in the UK’s coastal county of Norfolk next year, following a £2.5 million (US$3.3 million, €3million) investment. ... More
A brand new destination spa will arrive in Fort Lauderdale, Florida, in Q4 following a major overhaul of the state’s historic Pier Sixty-Six resort. Called ... More
UK sauna enthusiasts will converge at Galgorm Resort in Northern Ireland next week for the highly anticipated second annual UK Aufguss Championships. Hosted from 22-24, ... More
Andrei Fomin, the mastermind behind London’s Russian bathhouse and spa concept Banya No 1, wants to take his brand global, according to an exclusive interview ... More
The ancient art of aufguss will be celebrated this April with the Second UK Aufguss Championships at destination spa and hotel Galgorm Resort in Northern ... More
Urban wellness brand Othership has ambitions to expand its social bathhouse concept throughout North America, according to CEO and co-founder Robbie Bent. The company’s city ... More
Luxury resort and casino Fontainebleau Las Vegas has unveiled its two-floor wellness retreat complete with a 44-treatment-room spa and comprehensive fitness facilities. Developed by Fontainebleau ... More
Las Vegas is set to gain a major new wellness facility by the end of the year following the grand opening of luxury resort and ... More
During 25-26 April, the UK's first-ever national Aufguss Championship contest took place at luxury UK hotel and destination spa Rudding Park in Harrogate, North Yorkshire. ... More
Aufguss, the communal sauna ritual from Europe, is becoming increasingly popular across the global spa and wellness industry. In 2023, the UK's first-ever national Aufguss ... More
From 12-17 September, the world’s top aufguss masters gathered in the Netherlands to celebrate the power of sauna and participate in the annual Aufguss World ... More
This year’s World Wellness Weekend (WWW) will be the largest to date, reaching over 140 countries and involving over 4,000 venues, including spas, gyms and ... More
Las Vegas’ vast new integrated mega-resort called Resorts World Las Vegas recently launched its 26,000sq ft wellness facility called Awana Spa & Wellness. Developed by ... More
Last week marked the eighth annual Aufguss World Championships, hosted in one of the world’s biggest saunas in Katowice, southern Poland. Aufguss is an entertaining, ... More
Thermal spa operator Groupe Nordik has announced further details about its upcoming US$37.7m (CA$50m €34.4m, £29.4m) wellness project in Whitby, Greater Toronto. Scheduled to launch ... More
Italian architecture studio Studio Apostoli is designing a luxury wellness centre in a restored twentieth-century Milanese palazzo, scheduled to open in 2021. The three-layer 1,000sq ... More
Canadian spa management group Groupe SKYSPA has unveiled an expansive thermal spa in Quebec, Canada. Groupe SKYSPA told Spa Business the 60,000sq m property represents ... More
For the first time, a woman has been crowned top aufguss master in the world at the Aufguss World Championships, held last month at the ... More
A new spa experience in Montegrotto Terme, Italy integrates spa treatments, ayurvedic medicine and fitness, along with traditional experiences from as far away as South ... More
A new alpine-inspired spa has opened at Alpamare Scarborough, a waterpark attraction in Yorkshire, UK. Sitting alongside the waterpark, which opened in 2016, the 1,000sq ... More
In collaboration with Norwegian entrepreneurs DS Light and Sound and B+S Finland Sauna, the Farris Bad resort in Larvik, Norway has opened a 64sq m ... More
World Wellness Weekend (W3), a major global wellness event, has reported exponential growth in the past year, with an estimated 70 countries expected to take ... More
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