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Harry Potter drives attendance as Universal racks up record numbers for Q3
Universal has continued its theme park growth spearheaded by Harry Potter, with parent company Comcast reporting record attendance at its theme parks in Orlando and California.
Comcast’s theme park division generated US$896m (€808.5m, £584m) in revenue for Q3, up from US$786m (€709m, £512.4m) on the same period in 2014, attributing the increases to The Wizarding World of Harry Potter-Diagon Alley at Universal Orlando and Fast and Furious: Supercharged at its Hollywood theme park. For the year to date, Universal has recorded US$2.3bn (€2.1bn, £1.5bn) in theme park revenue, a 22.9 per cent jump.
Operating cash flow for the quarter was US$458m (€413.3m, £298.6m) – a 14.1 per cent increase up from US$402m (€362.7m, £262m) the previous year – while operating cash flow for the first nine months of the year jumped 31.8 per cent to US$1.1bn (€993m, £717m).
While Universal has been enjoying great success with its new attractions, the company is not resting on its laurels. During a conference call earlier in the year, Comcast promised one 'great attraction' a year at all Universal resorts, something it has so far lived up to with notable investments including development of a new Harry Potter attraction at Universal Hollywood, Skull Island: The Reign of Kong for Islands of Adventure and its Volcano Bay waterpark in Orlando.
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