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GHM to launch three luxury hotels in Taiwan

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Hotel management group GHM has inked a management deal for three upscale hotels at the Eutopia hospitality project in Zhudong, Taiwan.

The new properties is a partnership between GHM and Taiwanese business development company Elements Innovation.

The Chedi Club, The Chedi and The Serai in Zhudong will stand together as the hospitality anchor to Eutopia, a mountain getaway development one hour from Taipei.

Located on the border of Shei-Pa National Park in Hsinchu County with a view of the Wuzhi Mountain, the development is regarded as one of the largest licensed hospitality projects undertaken in Taiwan.

The Chedi Club will feature 25 villas spread throughout a maple forest, while The Chedi will offer 92 guest rooms and suites with mountain-top views, along with restaurants, meeting rooms, a spa, and an infinity pool.

The 200 guestrooms and suites of The Serai will be located nearest to the 500,000sq m (5.4m sq ft) Eutopia development.

Eutopia will also include a wildlife eco-park, a traditional Taiwanese village with teahouse, a winery, art galleries, live theatre, specialty restaurants, a biomedical spa and a modern open-air shopping mall.

Jean-Michel Gathy is architect behind the Eutopia project. Gathy has designed previous GHM properties including The Chedi Andermatt, a luxury mountain retreat in Switzerland, slated to open in the winter of 2013/2014.

GHM president Hans R. Jenni said: “This region is an incredibly rich reward for travellers who, today, may be heading to Japan and Korea for an experience of East Asia.

“Taiwan is a relatively unexploited but compelling destination option and in Eutopia, we have the vehicle to create a unique travel experience and to draw greater interest to Taiwan.”

This latest agreement is one of many GHM has inked in East Asia.

In April, GHM’s Chinese joint venture, luxury hotel brand Ahn Luh, signed management contracts with the Qinshen Group for hotels in Shanghai and Shaoxing. Additional Ahn Luh hotels and resorts are also scheduled to open in Chengdu and Shenzhen in the near future.

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Hotel management group GHM has inked a management deal for three upscale hotels at the Eutopia hospitality project in Zhudong, Taiwan.
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